C
ChurnRecovery
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Free Tool

How much revenue are you losing to churn?

Drag the sliders. See the real cost of churn — and how much you could recover with a cancel flow. Takes 30 seconds.

Your numbers

$10.0k
Your current total MRR
5%
Industry average for B2B SaaS is 2-7%
30%
ChurnRecovery customers typically achieve 25-45% save rates
Monthly revenue at risk
$500
Lost every month without action
Annual revenue at risk
$6.0k
Per year if churn goes unchecked
Monthly revenue recoverable
$150
At 30% save rate
Annual revenue recoverable
$1.8k
With ChurnRecovery — free
ChurnRecovery vs. paying $250/mo for Churnkey
$1.8k
Net gain with ChurnRecovery (free)
$1.2k loss
vs. paying $250/mo for Churnkey

$1.8k per year — completely free with ChurnRecovery.

Start Recovering Revenue — Free

Understanding your churn numbers

5%
Average B2B SaaS monthly churn

Industry benchmark. If you're above this, you have a churn problem. Below 2% is excellent.

25-45%
Typical cancel flow save rate

How many customers a well-implemented cancel flow retains. The right offer at the right moment makes the difference.

5x
Cost to acquire vs. retain

It costs 5x more to acquire a new customer than retain an existing one. Every save is 5x more efficient than a new sale.

80%
Of churned customers who respond to offers

Most customers who cancel aren't anti-your-product. They're price-sensitive, busy, or confused. The right offer brings them back.

Common questions about churn recovery

Is a 30% save rate realistic?

Yes — and many companies do better. The key is matching the offer to the reason. A customer who says "it's too expensive" responds to a discount. One who says "I'm not using it" needs a pause offer. ChurnRecovery handles this automatically based on the reason selected.

What counts as "recovered revenue"?

A customer who accepts your offer and stays subscribed. Whether that's a discounted plan, a paused account that later resumes, or a downgrade that prevents full cancellation — all of these preserve some MRR and keep the customer in your ecosystem.

How does ChurnRecovery compare to Churnkey at $250/mo?

On features, they're comparable — Churnkey is a solid product. The difference is cost. If you're recovering $500/mo in revenue, Churnkey takes half of it. ChurnRecovery keeps 100% in your pocket. At any MRR level, free wins.

What about involuntary churn (failed payments)?

The calculator focuses on voluntary churn. Involuntary churn (failed payments) adds another 20-40% on top of this — smart retry logic and dunning sequences can recover most of it. ChurnRecovery handles both.

Dig deeper

→ Try the cancel flow demo→ Ultimate guide to SaaS churn→ Cancel flow examples→ Involuntary churn recovery→ ChurnRecovery vs Churnkey

Stop watching revenue walk out the door.

Join the waitlist for early access to ChurnRecovery — the free churn recovery platform built for SaaS founders.

Join the Waitlist — Free